We have just had the best DIY Christmas gift ever to land on our doorstep. Forget Black & Decker, think instead of smooth dark chocolate brownies, home-made. But what makes it so much fun is that we do it ourselves – these are not little perfect squares served in a box, these are layers of raw ingredients. And it’s those ingredients that instill us with the confidence that we can rustle something up to resemble a creation by one of the best caterers in London, our friends at Blue Strawberry.
We’ve decided it’s DIY all the way in 2016. BEYOND set up 12 years ago as a ‘strategic event consultancy’ to consult on and plan event programmes. That remains the core of our business. After all, it’s not so much what you do as how you do it. And why you do it.
The more agency value is squeezed by procurement, the more event consultancy becomes important. Because while you can hand down the responsibility to the new graduate in the office to book the venue, the reason for putting on the event needs to be thought out by senior management.
There has to be a better way for agencies to work with clients and rather than use our valuable time to project manage why don’t you let us do the thinking for you? We’ll give you the raw ingredients and you can cook up something to resemble one of our finest event creations.